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You should test that : conversion optimization for more leads, sales and profit or the art and science of improving website by Goward, Chris instant download

  • SKU: EBN-238853806
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$ 32 $ 40 (-20%)

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Instant download (eBook) You should test that : conversion optimization for more leads, sales and profit or the art and science of improving website after payment.
Authors:Goward, Chris
Pages:updating ...
Year:2013
Publisher:Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor]
Language:english
File Size:18.77 MB
Format:pdf
Categories: Ebooks

Product desciption

You should test that : conversion optimization for more leads, sales and profit or the art and science of improving website by Goward, Chris instant download

xxviii, 332 p. : 24 cm, Includes index, Why you should test that -- What is conversion optimization? -- Prioritize testing opportunities -- Create hypotheses with the LIFT model -- Optimize your value proposition -- Optimize for relevance -- Optimize for clarity -- Optimize for anxiety -- Optimize for distraction -- Optimize for urgency -- Test your hypotheses -- Analyze your test results -- Strategic marketing optimization
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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