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Questionnaire design : how to plan, structure and write survey material for effective market research by Brace, Ian, 1949- author instant download

  • SKU: EBN-238668062
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$ 32 $ 40 (-20%)

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4.6

35 reviews
Instant download (eBook) Questionnaire design : how to plan, structure and write survey material for effective market research after payment.
Authors:Brace, Ian, 1949- author
Pages:updating ...
Year:2018
Publisher:London : KoganPage
Language:english
File Size:18.18 MB
Format:pdf
Categories: Ebooks

Product desciption

Questionnaire design : how to plan, structure and write survey material for effective market research by Brace, Ian, 1949- author instant download

viii, 382 pages : 24 cm, Questionnaires are a vital tool of market research. They can draw accurate information from respondents, facilitate data processing and provide a standard against which comments and attitudes can be measured. This book explains how to plan, structure and write a questionnaire to achieve these aims, Revised edition of the author's Questionnaire design, 2013, Includes bibliographical references (pages 359-367) and index
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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