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(Ebook) Public Relations Research: European and International Perspectives and Innovations by Krishnamurthy Sriramesh, Betteke van Ruler, Ansgar Zerfass (auth.), Ansgar Zerfass, Betteke van Ruler, Krishnamurthy Sriramesh (eds.) ISBN 9783531156026, 9783531909189, 3531156020, 3531909185

  • SKU: EBN-4518256
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Instant download (eBook) Public Relations Research: European and International Perspectives and Innovations after payment.
Authors:Krishnamurthy Sriramesh, Betteke van Ruler, Ansgar Zerfass (auth.), Ansgar Zerfass, Betteke van Ruler, Krishnamurthy Sriramesh (eds.)
Pages:449 pages.
Year:2008
Editon:1
Publisher:VS Verlag für Sozialwissenschaften
Language:english
File Size:2.86 MB
Format:pdf
ISBNS:9783531156026, 9783531909189, 3531156020, 3531909185
Categories: Ebooks

Product desciption

(Ebook) Public Relations Research: European and International Perspectives and Innovations by Krishnamurthy Sriramesh, Betteke van Ruler, Ansgar Zerfass (auth.), Ansgar Zerfass, Betteke van Ruler, Krishnamurthy Sriramesh (eds.) ISBN 9783531156026, 9783531909189, 3531156020, 3531909185

This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.
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