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(Ebook) Ongoing Crisis Communication: Planning, Managing, and Responding by W. Timothy Coombs ISBN 9781452261362, 1452261369

  • SKU: EBN-10011194
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Instant download (eBook) Ongoing Crisis Communication: Planning, Managing, and Responding after payment.
Authors:W. Timothy Coombs
Pages:256 pages.
Year:2014
Editon:Paperback
Publisher:Sage Publications, Inc
Language:english
File Size:4.8 MB
Format:pdf
ISBNS:9781452261362, 1452261369
Categories: Ebooks

Product desciption

(Ebook) Ongoing Crisis Communication: Planning, Managing, and Responding by W. Timothy Coombs ISBN 9781452261362, 1452261369

Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated and multi-disciplinary approach to the entire crisis communication process. Drawing on his extensive firsthand experience, Dr. Timothy Coombs uses a three-staged approach to crisis management (pre-crisis, crisis, and post-crisis), explains how crisis management can prevent or reduce the threats of a crisis, and provides guidelines for how best to act and react in an emergency situation. The book includes new coverage of social media, social networking sites, and terrorist threats while drawing from recent works in management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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