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(Ebook) One to One Web Marketing Build a Relationship Marketing Strategy One Customer at a Time 2nd Edition by Cliff Allen, Deborah Kania, Beth Yaeckel ISBN 0471013714 9780471013716

  • SKU: EBN-1849212
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Instant download (eBook) One-to-One Web Marketing: Build a Relationship Marketing Strategy One Customer at a Time, Second Edition after payment.
Authors:Cliff Allen, Deborah Kania, Beth Yaeckel
Pages:400 pages.
Year:2001
Editon:2nd
Language:english
File Size:2.07 MB
Format:pdf
ISBNS:9780471013716, 9780471404002, 0471013714, 0471404004
Categories: Ebooks

Product desciption

(Ebook) One to One Web Marketing Build a Relationship Marketing Strategy One Customer at a Time 2nd Edition by Cliff Allen, Deborah Kania, Beth Yaeckel ISBN 0471013714 9780471013716

(Ebook) One to One Web Marketing Build a Relationship Marketing Strategy One Customer at a Time 2nd Edition by Cliff Allen, Deborah Kania, Beth Yaeckel - Ebook PDF Instant Download/Delivery: 0471013714, 9780471013716
Full download (Ebook) One to One Web Marketing Build a Relationship Marketing Strategy One Customer at a Time 2nd Edition after payment

Product details:

ISBN 10: 0471013714 
ISBN 13: 9780471013716
Author: Cliff Allen, Deborah Kania, Beth Yaeckel

With its unique focus on customer-oriented marketing strategy, One-to-One Web Marketing immediately became a bestseller among Internet business books when it was first published in 1998. Now in a second edition, this is still the only comprehensive resource for understanding and applying the latest technologies, tools, products, and solutions for one-to-one marketing on the Web. With 40ew material, the Second Edition features a full arsenal of checklists, flowcharts, templates, vendor lists, scripting examples, and other tools and information that readers can use to evaluate and implement one-to-one technologies

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Tags: Cliff Allen, Deborah Kania, Beth Yaeckel, Marketing, Relationship

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