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(Ebook) Marketing 4.0 by Philip Kotler;Hermawan Kartajaya;Iwan Setiawan ISBN 9788416894857, 841689485X

  • SKU: EBN-46359120
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Authors:Philip Kotler;Hermawan Kartajaya;Iwan Setiawan
Pages:285 pages.
Year:2018
Editon:1
Publisher:Editorial Almuzara
Language:spanish
File Size:1.71 MB
Format:epub
ISBNS:9788416894857, 841689485X
Categories: Ebooks

Product desciption

(Ebook) Marketing 4.0 by Philip Kotler;Hermawan Kartajaya;Iwan Setiawan ISBN 9788416894857, 841689485X

Las nuevas tecnologías, las redes sociales y el marketing digital en general están revolucionando la forma de llegar a nuestros clientes. El cliente de hoy tiene unos hábitos diferentes al de hace unos años: está hiperinformado, hiperconectado, ama las empresas honestas y éticas, no compra sin antes comparar, confía en las experiencias de otros consumidores y es infiel a las marcas.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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