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(Ebook) Managerial Economics & Business Strategy by Jeff Prince, Michael Baye ISBN 9781259290619, 1259290611

  • SKU: EBN-47486996
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Authors:Jeff Prince, Michael Baye
Pages:576 pages.
Year:2016
Editon:9
Publisher:McGraw-Hill Education
Language:english
File Size:44.82 MB
Format:pdf
ISBNS:9781259290619, 1259290611
Categories: Ebooks

Product desciption

(Ebook) Managerial Economics & Business Strategy by Jeff Prince, Michael Baye ISBN 9781259290619, 1259290611

This ninth edition of Managerial Economics and Business Strategy has been revised to include updated examples and problems, but it retains all of the basic content that made previous editions a success. By teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition. This edition retails the emphasis on real-world examples and modern topics along with unique coverage found nowhere else: oligopoly, penetration pricing, multistage and repeated games, foreclosure, contracting, vertical and horizontal integration, networks, bargaining, predatory pricing, principal–agent problems, raising rivals’ costs, adverse selection, auctions, screening and signaling, search, limit pricing, and a host of other pricing strategies for firms enjoying market power. This balanced coverage of traditional and modern microeconomic tools makes it appropriate for a wide variety of managerial economics classrooms.
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