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(Ebook) Managerial Economics and Strategy by Perloff & Brander ISBN 9780135184806, 0135184800

  • SKU: EBN-45836250
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Authors:Perloff & Brander
Pages:1735 pages.
Year:2019
Editon:3
Publisher:Pearson
Language:english
File Size:60.29 MB
Format:pdf
ISBNS:9780135184806, 0135184800
Categories: Ebooks

Product desciption

(Ebook) Managerial Economics and Strategy by Perloff & Brander ISBN 9780135184806, 0135184800

A problem-based approach that uses real-world issues and examples from actual marketsManagerial Economics and Strategy uses modern theories, business examples, and real data to illustrate how economic principles impact business decisions. Coverage of contract theory, behavioral economics, game theory, and pricing tools, along with economic problem sets and steps on how to solve them, are especially useful to future managers. With new discussions, mini-cases, and exercises in the 3rd Edition, students are well-prepared to apply what they’ve learned in the text and class to their decision-making in the real world.
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