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(Ebook) Hospitality marketing and consumer behavior : creating memorable experiences by Vinnie Jauhari ISBN 9781315366227, 9781771883788, 1315366223, 1771883782

  • SKU: EBN-6637780
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4.6

19 reviews
Instant download (eBook) Hospitality marketing and consumer behavior : creating memorable experiences after payment.
Authors:Vinnie Jauhari
Pages:360 pages.
Year:2017
Editon:1
Publisher:Apple Academic Press Inc
Language:english
File Size:31.03 MB
Format:pdf
ISBNS:9781315366227, 9781771883788, 1315366223, 1771883782
Categories: Ebooks

Product desciption

(Ebook) Hospitality marketing and consumer behavior : creating memorable experiences by Vinnie Jauhari ISBN 9781315366227, 9781771883788, 1315366223, 1771883782

Creating memories and joyous experiences for consumers is a key dimension affecting the profitability and growth of a hospitality firm. Drawing on global experiences, this new book, Hospitality Marketing and Consumer Behavior: Creating Memorable Experiences, looks at the diverse factors that create these positive experiences and provides insight into marketing and consumer behavior in the context of hospitality and tourism. The dynamics of emerging economies has been captured, and some lessons have been drawn from best practices across the globe.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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