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(Ebook) Essentials of Strategic Management: The Quest for Competitive Advantage by John Gamble, Arthur Thompson Jr. ISBN 9780078137143, 0078137144

  • SKU: EBN-10948842
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Instant download (eBook) Essentials of Strategic Management: The Quest for Competitive Advantage after payment.
Authors:John Gamble, Arthur Thompson Jr.
Pages:557 pages.
Year:2010
Editon:2
Publisher:McGraw-Hill Education
Language:english
File Size:9.78 MB
Format:pdf
ISBNS:9780078137143, 0078137144
Categories: Ebooks

Product desciption

(Ebook) Essentials of Strategic Management: The Quest for Competitive Advantage by John Gamble, Arthur Thompson Jr. ISBN 9780078137143, 0078137144

Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concisely-written strategic management text that’s robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind: 1) Although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) It simplifies the task of demonstrating student learning through course embedded assessment; 3) The concepts are supported by contemporary, well-written cases involving headline strategic issues; and lastly, 4) The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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