(Ebook) YouTube for business: online video marketing for any business by YouTube (Firm); YouTube (Firm); Miller, Michael ISBN 9780789737977, 9780789747266, 0789737973, 078974726X

(Ebook) YouTube for business: online video marketing for any business by YouTube (Firm); YouTube (Firm); Miller, Michael ISBN 9780789737977, 9780789747266, 0789737973, 078974726X

To any businessperson or marketing professional, YouTube's 20 million viewers are a tempting target.How can you tap into the potential of YouTube to promote your business and sell your products or services? The answers inYouTube for Businessshow you how to make YouTube part of your online marketingplan-and drive traffic to your company's website. In this book you'll learn how to: - Develop a YouTube marketing strategy - Decide what types of videos to produce - Shoot great-looking YouTube videos-on a budget - Edit and enhance your videos - Create a presence on the YouTube site - Manage a video blog - Generate revenues from your YouTube videos - Produce more effective YouTube videosIncludes profiles ofsuccessful businesses- Blendtec - Charles Smith Pottery - Annette Lawrence, ReMax ACR Elite Group, Inc. - Stone Brewing Company - D-Link AuthorMichael Millerhas written more than 80 how-to books over the past two decades, with more than one million copies in print. His best-selling books includeYouTube 4 You,Tricks of the eBay Business Masters,Absolute Beginner's Guide to Computer Basics, andGooglepedia: The Ultimate Google Resource. Front cover quote:"Never thought you could use YouTube for your business? Well, think again! This book gives youa complete overview of why, how, and the technology to get you started."- Rhonda Abrams, USAToday small business columnist and author ofSuccessful Marketing: Secrets & Strategie