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Yes we did : an inside look at how social media built the Obama brand by Harfoush, Rahaf instant download

  • SKU: EBN-238845794
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4.6

19 reviews
Instant download (eBook) Yes we did : an inside look at how social media built the Obama brand after payment.
Authors:Harfoush, Rahaf
Pages:updating ...
Year:2009
Publisher:Berkeley, CA : New Riders
Language:english
File Size:10.13 MB
Format:pdf
Categories: Ebooks

Product desciption

Yes we did : an inside look at how social media built the Obama brand by Harfoush, Rahaf instant download

xiv, 199 p. : 23 cm, My.barackobama.com, Includes index, Part one. The underdog: the rise of a movement. Introducing the junior senator -- Up against the Clintons -- The road to Denver -- Understanding the past -- Personal experience: Welcome to Obama land -- Part two. The candidate: creating a compelling vision. Personalp experience: The race is on -- The birth of a global brand -- My.barackobama.com -- Neighbor to neighbor -- Email -- Text messaging & mobile -- The blog -- Social networks -- Video -- Analytics and online ads -- Part three. The president: a new beginning -- Personal experience: Election day -- The new face of government
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