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Understanding corporate strategy by Thompson, John L instant download

  • SKU: EBN-238238312
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Instant download (eBook) Understanding corporate strategy after payment.
Authors:Thompson, John L
Pages:updating ...
Year:2001
Edition:1 edition
Publisher:London : Thompson Learning
Language:english
File Size:38.09 MB
Format:pdf
Categories: Ebooks

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Understanding corporate strategy by Thompson, John L instant download

xix, 610 pages : 24 cm, Includes bibliographical references and index, 1. Introducing Strategy and Strategic Management -- 2. The Organizational Mission and Objectives -- 3. Measuring Success -- 4. Culture and Values -- 5. Environmental Analysis, Synergy and Strategic Positioning -- 6. The Dynamics of Competition -- 7. Strategic Resources -- 8. An Introduction to Strategy Creation and Strategic Change -- 9. Strategic Planning -- 10. Emergent Strategy and Intrapreneurship: The Contribution of People and Information -- 11. Strategic Alternatives and Market Entry Strategies -- 12. Strategy Evaluation -- 13. Strategy Implementation
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