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(Ebook) Tourism Marketing: A Strategic Approach by Nilanjan Ray, Raj Kumar, Dilip Kumar Das ISBN 9781315341644, 9781315365862, 9781771884709, 1315341646, 1315365863, 1771884703

  • SKU: EBN-6750438
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Authors:Nilanjan Ray, Raj Kumar, Dilip Kumar Das
Pages:300 pages.
Year:2018
Editon:1
Publisher:Apple Academic Press
Language:english
File Size:30.29 MB
Format:pdf
ISBNS:9781315341644, 9781315365862, 9781771884709, 1315341646, 1315365863, 1771884703
Categories: Ebooks

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(Ebook) Tourism Marketing: A Strategic Approach by Nilanjan Ray, Raj Kumar, Dilip Kumar Das ISBN 9781315341644, 9781315365862, 9781771884709, 1315341646, 1315365863, 1771884703

Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of good strategies and practices and their impact on business and economic growth. Tourism is one of the fastest growing industries, and in the next few decades, it will play a role in many fields, such human resources, national economic growth, and more.

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