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(Ebook) The Unmanageable Consumer by Professor Yiannis Gabriel, Professor Tim Lang ISBN 9781412918923, 1412918928

  • SKU: EBN-1393350
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Authors:Professor Yiannis Gabriel, Professor Tim Lang
Pages:220 pages.
Year:2006
Editon:2nd
Publisher:Sage Publications Ltd
Language:english
File Size:1.4 MB
Format:pdf
ISBNS:9781412918923, 1412918928
Categories: Ebooks

Product desciption

(Ebook) The Unmanageable Consumer by Professor Yiannis Gabriel, Professor Tim Lang ISBN 9781412918923, 1412918928

The Unmanageable Consumer examines the key Western traditions of thinking about and being a consumer. Each chapter posits a consumer model with examples from the international community. Readers are invited to enter an exciting and radical analysis of contemporary consumerism which suggests that consumerism is fragile and consumers unpredictable.
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