(Ebook) The retargeting playbook : how to turn web-window shoppers into customers by Adam Berke, Gregory Fulton, Lauren Vaccarello ISBN 9781118832646, 9781118881019, 9781118881163, 9781119204145, 111888101X, 1118881168, 1119204143, 1118832647

(Ebook) The retargeting playbook : how to turn web-window shoppers into customers by Adam Berke, Gregory Fulton, Lauren Vaccarello ISBN 9781118832646, 9781118881019, 9781118881163, 9781119204145, 111888101X, 1118881168, 1119204143, 1118832647

How to reach the 98 percent of people who leave your website without converting sales The Retargeting Playbook is a complete guide for digital marketers about how to reach the 95 to 98 percent of people who leave a brand's website without converting. Retargeting gives advertisers the ability to stay in front of those people to bring them back and close the deal. For that reason, retargeting has emerged as a must have marketing channel, yet there is a lack of content that explains how the technology actually works and best practices for using it. Even marketing managers at large, sophisticated.� Abstract: How to reach the 98 percent of people who leave your website without converting sales The Retargeting Playbook is a complete guide for digital marketers about how to reach the 95 to 98 percent of people who leave a brand's website without converting.�