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(Ebook) The Perfect Pill : 10 Steps to Build a Strong Healthcare Brand by Gauri Chaudhari ISBN 9789353882518, 9789353882532, 9789353882525, 9353882516, 9353882532, 9353882524

  • SKU: EBN-44160160
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$ 32 $ 40 (-20%)

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4.8

19 reviews
Instant download (eBook) The Perfect Pill : 10 Steps to Build a Strong Healthcare Brand after payment.
Authors:Gauri Chaudhari
Year:2020
Editon:1
Publisher:Sage Publications Pvt. Limited
Language:english
File Size:5.3 MB
Format:pdf
ISBNS:9789353882518, 9789353882532, 9789353882525, 9353882516, 9353882532, 9353882524
Categories: Ebooks

Product desciption

(Ebook) The Perfect Pill : 10 Steps to Build a Strong Healthcare Brand by Gauri Chaudhari ISBN 9789353882518, 9789353882532, 9789353882525, 9353882516, 9353882532, 9353882524

Nominated for BBLF CK Prahalad Best Business Book Award 2021Watch the “Perfect Pill Series’ to understand how build and sustain a healthcare brand!“How can I build my brand when it is just a me-too?” is the quintessential question asked by every healthcare marketing professional in India. With over a hundred brands of the same kind and plethora of patented yet very similar molecules, brand building and creating a competitive advantage is challenging in the Indian Healthcare Industry.This book propagates a robust, ten-step, healthcare brand-building model that helps you create the much-needed differentiation that results in unique customer value. The steps suggested in book help in creating an ultimate win-win situation for patients, doctors, and sales and marketing teams.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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