logo
0
Product categories

EbookNice.com

Most ebook files are in PDF format, so you can easily read them using various software such as Foxit Reader or directly on the Google Chrome browser.
Some ebook files are released by publishers in other formats such as .awz, .mobi, .epub, .fb2, etc. You may need to install specific software to read these formats on mobile/PC, such as Calibre.

Please read the tutorial at this link.  https://ebooknice.com/page/post?id=faq


We offer FREE conversion to the popular formats you request; however, this may take some time. Therefore, right after payment, please email us, and we will try to provide the service as quickly as possible.


For some exceptional file formats or broken links (if any), please refrain from opening any disputes. Instead, email us first, and we will try to assist within a maximum of 6 hours.

EbookNice Team

(Ebook) The money-raising nonprofit brand : motivating donors to give, give happily, and keep on giving by Brooks, Jeff ISBN 9781118583425, 9781118583395, 9781118583401, 1118583396, 111858340X, 1118583426

  • SKU: EBN-5311438
Zoomable Image
$ 32 $ 40 (-20%)

Status:

Available

4.6

5 reviews
Instant download (eBook) The money-raising nonprofit brand : motivating donors to give, give happily, and keep on giving after payment.
Authors:Brooks, Jeff
Pages:256 pages.
Year:2014
Editon:1
Publisher:Wiley
Language:english
File Size:4.28 MB
Format:pdf
ISBNS:9781118583425, 9781118583395, 9781118583401, 1118583396, 111858340X, 1118583426
Categories: Ebooks

Product desciption

(Ebook) The money-raising nonprofit brand : motivating donors to give, give happily, and keep on giving by Brooks, Jeff ISBN 9781118583425, 9781118583395, 9781118583401, 1118583396, 111858340X, 1118583426

"Why commercial-style branding doesn't work for nonprofits--and what doesTaking its cue from for-profit corporations, the nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. But it hasn't worked. Written by a longtime industry insider, this book argues that branding strategies borrowed from for-profit companies hasn't just failed, but has actually discouraged giving. But why does branding--a well-developed discipline with a history of commercial success--fail when applied to nonprofits? The Money-Raising Nonprofit Brand + Website argues that commercial-style branding is the wrong tool applied in the wrong way to the wrong industry. Offers a real-world fundraising strategies that work in the nonprofit world Disabuses readers of the dangerous notion that commercial-style marketing works in the fundamentally different nonprofit world Written by an industry insider with 25 years of experience raising funds for many of the most successful nonprofits in the world Nonprofit fundraising is a fundamentally different world--financially, emotionally, and practically--than commercial marketing. Here, the author explains why commercial marketing strategies don't work and provides practical, experience-based alternatives that do"--�
Abstract: Why commercial-style branding doesn't work for nonprofits and what does Taking its cue from for-profit corporations, the nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. But it hasn't worked.�
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

Related Products

-20%

(Ebook) Biota Grow 2C gather 2C cook by Loucas, Jason; Viles, James ISBN 9781459699816, 9781743365571, 9781925268492, 1459699815, 1743365578, 1925268497

$40 $32
-20%

(Ebook) Matematik 5000+ Kurs 2c Lärobok by Lena Alfredsson, Hans Heikne, Sanna Bodemyr ISBN 9789127456600, 9127456609

4.6

12 reviews
$40 $32
-20%

(Ebook) SAT II Success MATH 1C and 2C 2002 (Peterson's SAT II Success) by Peterson's ISBN 9780768906677, 0768906679

$40 $32
-20%

(Ebook) Master SAT II Math 1c and 2c 4th ed (Arco Master the SAT Subject Test: Math Levels 1 & 2) by Arco ISBN 9780768923049, 0768923042

4.7

9 reviews
$40 $32
-20%

(Ebook) Cambridge IGCSE and O Level History Workbook 2C - Depth Study: the United States, 1919-41 2nd Edition by Benjamin Harrison ISBN 9781398375147, 9781398375048, 1398375144, 1398375047

$40 $32
-20%

(Ebook) How to Give: An Ancient Guide to Giving and Receiving by Seneca, James S. Romm ISBN 9780691192093, 9782020007757, 2020007754, 069119209X, 2020007755

4.6

36 reviews
$40 $32
-20%

(Ebook) Hundred Percenters: Challenge Your Employees to Give It Their All, and They'll Give You Even More by Mark Murphy ISBN 9780071638944, 0071638946

$40 $32
-20%

(Ebook) The ultimate guide to cunnilingus: How to go down on a woman and give her exquisite pleasure by Violet Blue ISBN 9781573441445, 1573441449

$40 $32
-20%

(Ebook) Never Give Up by Tom Brokaw

4.6

29 reviews
$40 $32