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(Ebook) The Making of Star India: The Amazing Story of Rupert Murdoch's India Adventure by Vanita Kohli Khandekar ISBN 9780670090792, 0670090794

  • SKU: EBN-43825064
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Instant download (eBook) The Making of Star India: The Amazing Story of Rupert Murdoch's India Adventure after payment.
Authors:Vanita Kohli Khandekar
Pages:215 pages.
Year:2019
Editon:1
Publisher: ‎ Penguin Random House India (
Language:english
File Size:1.38 MB
Format:pdf
ISBNS:9780670090792, 0670090794
Categories: Ebooks

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(Ebook) The Making of Star India: The Amazing Story of Rupert Murdoch's India Adventure by Vanita Kohli Khandekar ISBN 9780670090792, 0670090794

When Rupert Murdoch, executive chairman, News Corporation, blew up more than $870 million buying Star TV from Richard Li in the early 1990s, analysts were dismayed. Why on earth had Murdoch invested in a pan-Asian broadcaster that was neither fish nor fowl?


More than twenty-five years later, with revenues of over $2 billion, Star India is one of the country's three largest media firms. Murdoch's instinct had done what a hundred investor summits could not: showcased the potential of the Indian media market to the world. Vanita Kohli-Khandekar tells the thrilling story of Indian television through its most notable protagonist: Star TV. The narrative is peppered with delicious anecdotes and a fascinating cast of characters that includes Rathikant Basu, Peter Mukerjea, Uday Shankar, Sameer Nair and the Murdochs, who loom large over every scene.

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