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(Ebook) The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research by Barry J. Babin, Marko Sarstedt ISBN 9783030060305, 9783030060312, 3030060306, 3030060314

  • SKU: EBN-10796302
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4.4

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Instant download (eBook) The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research after payment.
Authors:Barry J. Babin, Marko Sarstedt
Year:2019
Editon:1st ed.
Publisher:Springer International Publishing
Language:english
File Size:6.39 MB
Format:pdf
ISBNS:9783030060305, 9783030060312, 3030060306, 3030060314
Categories: Ebooks

Product desciption

(Ebook) The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research by Barry J. Babin, Marko Sarstedt ISBN 9783030060305, 9783030060312, 3030060306, 3030060314

This commemorative volume honors the contributions of Prof. Joseph F. Hair, Jr., who through his writings, leadership and mentoring has had a profound influence on marketing and other fields of business research. He is widely known for sidestepping mathematically complex ways of teaching statistical approaches with an eye toward making the tools accessible to the average behavioral researcher. Joe is also a bona fide researcher whose work has had a massive impact on marketing and business research in general. The book provides revealing insights on his works and acknowledges his role as an outstanding teacher and mentor who has shaped generations of researchers.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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