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(Ebook) Strategic Management and Competitive Advantage: Concepts and Cases, 6/e by Jay B. Barney, William S. Hesterly

  • SKU: EBN-12084442
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Instant download (eBook) Strategic Management and Competitive Advantage: Concepts and Cases, 6/e after payment.
Authors:Jay B. Barney, William S. Hesterly
Year:2019
Editon:6th
Publisher:Pearson
Language:english
File Size:19.91 MB
Format:epub
Categories: Ebooks

Product desciption

(Ebook) Strategic Management and Competitive Advantage: Concepts and Cases, 6/e by Jay B. Barney, William S. Hesterly

What Is Strategy and the Strategic Management Process? -- Evaluating a Firm's External Environment -- Evaluating a Firm's Internal Capabilities -- Cost Leadership -- Product Differentiation -- Vertical Integration -- Corporate Diversification -- Organizing to Implement Corporate Diversification -- Strategic Alliances -- Mergers and Acquisitions -- International Strategies.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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