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(Ebook) Real Options in Practice by Marion A. Brach ISBN 9780471263081, 0471263087

  • SKU: EBN-1403740
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4.8

39 reviews
Instant download (eBook) Real Options in Practice after payment.
Authors:Marion A. Brach
Pages:378 pages.
Year:2003
Editon:1
Publisher:John Wiley & Sons
Language:english
File Size:7.33 MB
Format:pdf
ISBNS:9780471263081, 0471263087
Categories: Ebooks

Product desciption

(Ebook) Real Options in Practice by Marion A. Brach ISBN 9780471263081, 0471263087

How much should a pharmaceutical company invest in R&D for a new drug?

At what point do the costs outweigh the benefits of a new technology?

When should you abandon that oil-drilling project?

''Real options is an exciting but very challenging subject for many strategy and corporate finance practitioners. Real Options in Practice is an excellent book to get a structured and accurate overview of real options, their use and computation. Marion Brach has succeeded in striking a difficult balance between theoretical firmness and practical actionability: her book is easy to read without sacrificing the richness of a subject that is more and more important for investment decision-making.'' –Remy Schosmann, Partner, Corporate Finance, and global head of strategic options management at Ernst & Young

''Marion Brach makes applied option theory accessible to the practitioner without neglecting technical rigor. Any manager seeking a solid foundation in option concepts–and how to profit by them–should start with this book.'' –John L. McCormack, Senior Vice President Stern Stewart & Company

*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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