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Status:
Available4.5
22 reviews
ISBN 10: 143549816X
ISBN 13: 9781435498167
Author: Jack E. Ingels
ORNAMENTAL HORTICULTURE: SCIENCE, OPERATIONS, AND MANAGEMENT, 4E is an ideal introduction, for both hobbyists and professionals to the art and science of ornamental horticulture. This comprehensive book provides a balanced coverage of the diverse elements integral to this exciting field. ORNAMENTAL HORTICULTURE, 4E provides readers a realistic view of the required business skills while also giving them the chance to develop their creativity. This book will prepare readers to succeed in this growing industry.
Section One: The Science Of Ornamental Horticulture
Chapter 1: The Green Plant
Chapter 2: Describing And Identifying Plants
Chapter 3: The Soil
Chapter 4: Plant Growth Regulators
Chapter 5: Plant Reproduction
Chapter 6: Plant Injuries And Their Control
Section Two: The Crafts Of Ornamental Horticulture
Chapter 7: Floral Design
Chapter 8: The Interior Uses Of Plants
Chapter 9: Landscape Design
Chapter 10: Installing Landscape Plants
Chapter 11: Maintaining Landscape Plants
Chapter 12: Special Training Techniques For Plants
Chapter 13: Turf: Selection, Establishment, And Maintenance
Chapter 14: Techniques Of Plant Propagation
Section Three: The Professions Of Ornamental Horticulture
Chapter 15: The Floriculture Industry
Chapter 16: The Nursery Industry
Chapter 17: The Landscape Industry
Chapter 18: Specialized And Nontraditional Careers
Section Four: The Production Techniques Of Ornamental Horticulture
Chapter 19: Greenhouses And Other Growing Structures
Chapter 20: Greenhouse Production Techniques
Chapter 21: Nursery Production Techniques
Chapter 22: Beginning And Promoting An Ornamental Horticulture Business
Chapter 23: Human Relations: Personnel Management And Customer Sales
Chapter 24: Business Communications
Chapter 25: Recordkeeping, Pricing, And Determining Profit
Chapter 26: Ornamental Horticulture In The Age Of Technology
Chapter 27: Total Quality Management
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Tags: Jack E Ingels, Ornamental Horticulture, Science, Operations, Management
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