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(Ebook) Medienrecht: Band 3 Wettbewerbs- und Werberecht by Artur-Axel Wandtke (editor); Oliver Castendyk (editor); Thomas Tobias Hennig (editor); Ulrich Hildebrandt (editor); et al. (editor); Kirsten-Inger Wöhrn (editor) ISBN 9783110248715, 3110248719

  • SKU: EBN-50991032
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Instant download (eBook) Medienrecht: Band 3 Wettbewerbs- und Werberecht after payment.
Authors:Artur-Axel Wandtke (editor); Oliver Castendyk (editor); Thomas Tobias Hennig (editor); Ulrich Hildebrandt (editor); et al. (editor); Kirsten-Inger Wöhrn (editor)
Pages:498 pages.
Year:2011
Editon:2nd rev. ed.
Publisher:De Gruyter
Language:german
File Size:2.47 MB
Format:pdf
ISBNS:9783110248715, 3110248719
Categories: Ebooks

Product desciption

(Ebook) Medienrecht: Band 3 Wettbewerbs- und Werberecht by Artur-Axel Wandtke (editor); Oliver Castendyk (editor); Thomas Tobias Hennig (editor); Ulrich Hildebrandt (editor); et al. (editor); Kirsten-Inger Wöhrn (editor) ISBN 9783110248715, 3110248719

Media law as a regulatory framework also includes provisions regarding a company's marketing strategies in order to ensure that media products are profitably sold in an arena of fair competition. The third volume contains contributions which consider companies' relationships with one another in regard to media products. In addition to questions regarding media concentration in the areas of music, press and broadcasting, the fields of copyright law, competition law, trademark law as well as domain law are taken into consideration. This includes the protection of the title of a work as well as emblems and logos.
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