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(Ebook) Media Argumentation: Dialect, Persuasion and Rhetoric by Douglas Walton ISBN 9780521876902, 0521876907

  • SKU: EBN-1388440
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5.0

27 reviews
Instant download (eBook) Media Argumentation: Dialect, Persuasion and Rhetoric after payment.
Authors:Douglas Walton
Pages:407 pages.
Year:2007
Editon:illustrated edition
Publisher:Cambridge University Press
Language:english
File Size:5.37 MB
Format:pdf
ISBNS:9780521876902, 0521876907
Categories: Ebooks

Product desciption

(Ebook) Media Argumentation: Dialect, Persuasion and Rhetoric by Douglas Walton ISBN 9780521876902, 0521876907

Media argumentation is a powerful force in our lives. From political speeches to television commercials to war propaganda, it can effectively mobilize political action, influence the public, and market products. This book presents a new and systematic way of thinking about the influence of mass media in our lives, showing the intersection of media sources with argumentation theory, informal logic, computational theory, and theories of persuasion. Using a variety of case studies that represent arguments that typically occur in the mass media, Douglas Walton demonstrates how tools recently developed in argumentation theory can be usefully applied to the identification, analysis, and evaluation of media arguments.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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