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(Ebook) Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics by Bill Albert, Tom Tullis ISBN 9780128180808, 0128180803

  • SKU: EBN-46109996
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Instant download (eBook) Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics after payment.
Authors:Bill Albert, Tom Tullis
Pages:384 pages.
Year:2022
Editon:3
Publisher:Morgan Kaufmann
Language:english
File Size:27.47 MB
Format:pdf
ISBNS:9780128180808, 0128180803
Categories: Ebooks

Product desciption

(Ebook) Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics by Bill Albert, Tom Tullis ISBN 9780128180808, 0128180803

Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Editionprovides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.
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