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(Ebook) Mastering Marketing by Ian Ruskin-Brown ISBN 9781854183231, 9781854184276, 1854183230, 185418427X

  • SKU: EBN-1400918
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Authors:Ian Ruskin-Brown
Pages:346 pages.
Year:2006
Editon:2nd
Publisher:Thorogood
Language:english
File Size:6.09 MB
Format:pdf
ISBNS:9781854183231, 9781854184276, 1854183230, 185418427X
Categories: Ebooks

Product desciption

(Ebook) Mastering Marketing by Ian Ruskin-Brown ISBN 9781854183231, 9781854184276, 1854183230, 185418427X

Mastering Marketing provides a clearly written explanation of the core skills and concepts needed to market a business profitably. Offering more than just short-term selling tricks, it provides techniques for building and maintaining a long-term profitable market position. It is ideal for those working in marketing for the first time, managers in other functions—i.e. finance, HR, production—who need to understand this crucial role in the organization, in-company training courses, and business degree and MBA courses.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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