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(Ebook) Marketing Research by Alvin C. Burns; Ann Veeck ISBN 9780134895123, 0134895126

  • SKU: EBN-11344096
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Authors:Alvin C. Burns; Ann Veeck
Pages:528 pages.
Year:2019
Editon:9
Publisher:Pearson
Language:english
File Size:70.07 MB
Format:pdf
ISBNS:9780134895123, 0134895126
Categories: Ebooks

Product desciption

(Ebook) Marketing Research by Alvin C. Burns; Ann Veeck ISBN 9780134895123, 0134895126

Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.
Marketing Research gives readers a “nuts and bolts” understanding of marketing research and provides them with extensive information on how to use it. This text provides the fundamentals of the statistical procedures used to analyze data without dwelling on the more complex and intricate concepts.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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