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(Ebook) Making Sense of Business Reference: A Guide for Librarians and Research Professionals by Celia Ross ISBN 9780838910849, 083891084X

  • SKU: EBN-6729194
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4.7

34 reviews
Instant download (eBook) Making Sense of Business Reference: A Guide for Librarians and Research Professionals after payment.
Authors:Celia Ross
Pages:200 pages.
Year:2012
Publisher:Amer Library Assn Editions
Language:english
File Size:5.39 MB
Format:pdf
ISBNS:9780838910849, 083891084X
Categories: Ebooks

Product desciption

(Ebook) Making Sense of Business Reference: A Guide for Librarians and Research Professionals by Celia Ross ISBN 9780838910849, 083891084X

In times of recession, the library is more critical than ever for those who want to start a business and need to do research, and academic and public libraries are at the heart of a growing need to research business questions. An "accidental business reference librarian by trade," Ross explains how to provide quality reference help on issues from marketing to finance--for business people, students, and even business faculty. Honing in on fundamentals, this practical guide
  • Explains how to conduct the reference interview, with tips for helping clients help themselves
  • Identifies important business resources, both free and fee-based
  • Offers chapters devoted to industry and market information; small-business needs; international business research; investing and the stock market; and marketing and demographics
A detailed bibliography functions as both a standing reference for desk use as well as a collection
development aid for building a core business collection. Including numerous illustrative case studies, Making Sense of Business Reference takes the guesswork out of doing business.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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