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(Ebook) Konsep dan Strategi Pemasaran by Dr. H. Muhammad Yusuf Saleh, S.E., M.Si. & Dr. Miah Said, S.E., M.Si. ISBN 9786026928658, 6026928650

  • SKU: EBN-51270056
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4.4

37 reviews
Instant download (eBook) Konsep dan Strategi Pemasaran after payment.
Authors:Dr. H. Muhammad Yusuf Saleh, S.E., M.Si. & Dr. Miah Said, S.E., M.Si.
Pages:264 pages.
Year:2019
Editon:Pertama
Publisher:Sah Media
Language:indonesian
File Size:3.3 MB
Format:pdf
ISBNS:9786026928658, 6026928650
Categories: Ebooks

Product desciption

(Ebook) Konsep dan Strategi Pemasaran by Dr. H. Muhammad Yusuf Saleh, S.E., M.Si. & Dr. Miah Said, S.E., M.Si. ISBN 9786026928658, 6026928650

Secara khusus, penulisan buku ini dimaksudkan untuk meningkatkan kemampuan mahasiswa dalam memahami konsepkonsep dan strategi pemasaran sebuah perusahaan yang membahas tentang : Konsep dan Ruang Lingkup Pemasaran, Proses Pemasaran, dan Perencanaan Strategis, Menganalisis Pasar Konsumen, Menganalisis Pasar Bisnis, Identifikasi Segmentasi Pasar, Menciptakan Ekuitass dan Positioning Merek, Strategi Bersaing Dalam Pasar, Komunikasi Pemasaran, Strategi Marketing Mix, Sistem Informasi dan Riset Pemasaran, Pemasaran Relasional, dan Persaingan Pasar Global.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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