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(Ebook) It's Not How Good You Are, It's How Good You Want to Be by Paul Arden ISBN 9780714843377, 0714843377

  • SKU: EBN-1295228
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Instant download (eBook) It's Not How Good You Are, It's How Good You Want to Be after payment.
Authors:Paul Arden
Pages:128 pages.
Year:2003
Editon:1st
Publisher:Phaidon Press
Language:english
File Size:21.56 MB
Format:pdf
ISBNS:9780714843377, 0714843377
Categories: Ebooks

Product desciption

(Ebook) It's Not How Good You Are, It's How Good You Want to Be by Paul Arden ISBN 9780714843377, 0714843377

" It’s Not How Good You Are, It’s How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The world’s top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity – all endeavors that can be applied to aspects of modern life. This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must. "
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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