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(Ebook) Intellectual Property: Licensing and Joint Venture Profit Strategies by Gordon V. Smith, Russell L. Parr ISBN 9780471460046, 9780471669937, 0471460044, 0471669938

  • SKU: EBN-1996312
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Instant download (eBook) Intellectual Property: Licensing and Joint Venture Profit Strategies after payment.
Authors:Gordon V. Smith, Russell L. Parr
Pages:455 pages.
Year:2004
Editon:3
Publisher:JOHN WILEY AND SONS LTD
Language:english
File Size:4.85 MB
Format:pdf
ISBNS:9780471460046, 9780471669937, 0471460044, 0471669938
Categories: Ebooks

Product desciption

(Ebook) Intellectual Property: Licensing and Joint Venture Profit Strategies by Gordon V. Smith, Russell L. Parr ISBN 9780471460046, 9780471669937, 0471460044, 0471669938

Companies are increasingly looking to their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, etc.) as a profit center. As they try to extract more value from their holdings, some of which have been left dormant for years, many are looking beyond their own core products to partnerships with outside industries. Now it its third edition, Intellectual Property: Licensing and Joint Venture Strategies provides the most up-to-date practical tools for evaluating the investment aspects of licensing and joint venture decisions, and discusses the legal, tax, and accounting practices and procedures related to such arrangements.
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