(Ebook) Innovation Leaders: How Senior Executives Stimulate, Steer and Sustain Innovation by Jean-Philippe Deschamps ISBN 9780470515242, 9780470680032, 0470515244

(Ebook) Innovation Leaders: How Senior Executives Stimulate, Steer and Sustain Innovation by Jean-Philippe Deschamps ISBN 9780470515242, 9780470680032, 0470515244

This title maps the broad territory of innovation leadership and examines the focus of the emerging leadership role of the chief technical officer, the distinction between 'front end' and 'back end' innovation leaders, the concept of aligning leadership styles with strategy, and the chain of leadership concept. A special form of leadership for innovation? -- What's special about innovation leaders? -- Stimulating bottom-up innovation -- Steering innovation top down -- Appointing an innovation conductor -- Recognizing the leadership imperatives of your innovation strategy -- Leading the development of new/improved products or services reqired" team sports coaches to foster innovation discipline -- Leading the creation of a totally new product or service category required: no-nonsense sponsors to steer the new venture -- Leading the creation of a totally new business system or model required: pragmatic architects to put all system elements in place -- Leading the development of new/improved customer solutions required: conductors to deliver an enhanced customer experience -- Building an innovation leadership environment--the logitech case -- Attracting, developing and keeping innovation leaders