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(Ebook) Imperial persuaders: Images of Africa and Asia in British advertising by Anandi Ramamurthy ISBN 9780719063794, 0719063795

  • SKU: EBN-37616408
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4.5

6 reviews
Instant download (eBook) Imperial persuaders: Images of Africa and Asia in British advertising after payment.
Authors:Anandi Ramamurthy
Pages:256 pages.
Year:2003
Editon:1
Publisher:Manchester University Press
Language:english
File Size:7.78 MB
Format:pdf
ISBNS:9780719063794, 0719063795
Categories: Ebooks

Product desciption

(Ebook) Imperial persuaders: Images of Africa and Asia in British advertising by Anandi Ramamurthy ISBN 9780719063794, 0719063795

The first book to provide an historical survey of images of black people in advertising during the colonial period. Analyses the various conflicting, and changing ideologies of colonialism and racism in British advertising. Reveals the historical and production context of many well known advertising icons, as well as the specific commercial interests that various companies' images projected. Provides a chronological understanding of changing colonial ideologies in relation to advertising, while each chapter explores images produced to sell specific products, such as soap, cocoa, tea and tobacco.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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