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(Ebook) Identify and Evaluate Advertising by Valerie Bodden ISBN 9781467762304, 146776230X

  • SKU: EBN-51634030
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Authors:Valerie Bodden
Pages:44 pages.
Year:2015
Editon:1
Publisher:Lerner Publishing Group
Language:english
File Size:8.84 MB
Format:pdf
ISBNS:9781467762304, 146776230X
Categories: Ebooks

Product desciption

(Ebook) Identify and Evaluate Advertising by Valerie Bodden ISBN 9781467762304, 146776230X

What is advertising, and why should you care? Learn how to think critically about advertising. Who created and paid for an ad? What do the people who made the ad want you to do? Why does it matter if a website includes advertising? This book will help you pinpoint and evaluate common persuasive techniques used in advertising, including the bandwagon approach, emotional appeal, repetition, and more.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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