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(Ebook) How He-Man Mastered the Universe: Toy to Television to the Big Screen by Brian C. Baer ISBN 9781476665900, 1476665907

  • SKU: EBN-23459712
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Instant download (eBook) How He-Man Mastered the Universe: Toy to Television to the Big Screen after payment.
Authors:Brian C. Baer
Pages:217 pages.
Year:2017
Editon:
Publisher:McFarland Publishing
Language:english
File Size:12.43 MB
Format:pdf
ISBNS:9781476665900, 1476665907
Categories: Ebooks

Product desciption

(Ebook) How He-Man Mastered the Universe: Toy to Television to the Big Screen by Brian C. Baer ISBN 9781476665900, 1476665907

Elaborate cinematic universes and sophisticated marketing tie-ins are commonplace in entertainment today. It's easy to forget that the transmedia trend began in 1982 with a barbarian action figure. He-Man and the other characters in Mattel's popular Masters of the Universe toy line quickly found their way into comic books, video games, multiple television series and a Hollywood film. The original animated series (1983-1985) was the first based on an action figure, and the cult classic Masters of the Universe (1987) was the first toy-inspired live-action feature film. But it wasn't easy. He-Man faced adversaries more dangerous than Skeletor: entertainment lawyers, Hollywood executives, even the Reagan administration. The heroes and villains of Eternia did more than shape the childhoods of the toy-buying public--they formed the modern entertainment landscape.
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