(Ebook) Global Wine Tourism 1st edition by Jack Carlsen, Stephen Charters 184593170X 9781845931704

(Ebook) Global Wine Tourism 1st edition by Jack Carlsen, Stephen Charters 184593170X 9781845931704

Global Wine Tourism 1st edition by Jack Carlsen, Stephen Charters - Ebook PDF Instant Download/DeliveryISBN:  184593170X, 9781845931704  

Full download Global Wine Tourism 1st edition after payment.

Product details:

ISBN-10 ‏ : ‎ 184593170X

ISBN-13 ‏ : ‎ 978-1845931704

Author: Jack Carlsen, Stephen Charters

Global Wine Tourism 1st Table of contents:

1: Introduction, J Carlsen and S Charters

Section 1: The Wine Tourism Setting

2: Do Tourism and Wine Always Fit Together? A consideration of business motivations, R Fraser and A Alonso

3: Land Use Policy and Wine Tourism Development, P Williams, Simon Fraser University, Canada, K Graham, Business Council of British Columbia and L Mathias, Canadian Cancer Society

4: Enhancing the Wine Tourism Experience: The Customer's Viewpoint, L Roberts, Victoria University, Melbourne and B Sparks, Griffith University,

Australia Section 2: Wine Tourism and Regional Development 

5: Wine Tourism and Sustainable Development, J Gammack, Murdoch University, Australia

6: Emerging Wine Tourism Regions: Lesson for Development, B Sparks and J Malady, Griffith University, Australia* 

7: Determinants of Quality Experiences in an Emerging Wine Region, T Griffin and A Loersch

Section 3: Wine Marketing and Wine Tourism

8: Influences on post-visit wine purchase (and non-purchase) by new Zealand winery visitors, R Mitchell, University of Otago, New Zealand

9: Electronic Marketing and Wine, J Murphy 

10: Understanding the impact of wine tourism on post-tour purchasing behaviour, B O'Mahony, Victoria University, Australia, J Hall, L Lockshin, University of South Australia, L Jago, Victoria University, Australia and G Brown, University of South Australia

Section 4: The Cellar Door

11: Wine tourists in South Africa: a demographic and psychographic study, D Tassiopoulos and N Haydam 

12: Younger Wine Tourists: A study of generational differences in the cellar door experiences, S Charters and J Fountain 

13: The effects of survey timing upon visitor perceptions of cellar door quality, M O'Neill and S Charters

Section 5: Wine Festivals and Events

14: Wine Festivals and tourism - a triangulated approach to festival satisfaction and quality, R Taylor 

15: Wine festival: Analyses for attendees' motivational segmentation, and the event's promotional effects, J Yuan, Texas Tech University, USA, S C Jang, A C Liping and A M Morrison, Purdue University, USA and S Linton, Indiana Wine Grape Council, USA 

16: A Strategic Approach to Wine Festival Development: The case of the Margaret River Wine Festival, J Carlsen and D Getz, University of Calgary, Canada

Section 6: Wine Tours and Trails 

17: Nautical wine tourism: A Strategic Plan to Create a Nautical Wine Trail in the Finger Lakes Wine Region of New York State, M Q Adams, University of Adelaide, Australia

18: Wine Routes in Portugal, L Correia, Leiria Institute Polytechnic, Portugal and M Passos Ascenção, HAAGA University of Applied Sciences, Finland

19: Are we there yet? How to navigate the wine trails, D Hurburgh, Myriad Research Associates, Australia and D Friend

20: Summary and Conclusions: The Future of Wine Tourism Research Management and Marketing, S Charters and J Carlsen

People also search for Global Wine Tourism 1st:

towards a framework for the global wine tourism system
    
global wine tourism market growth
    
global wine tourism organization
    
global wine tourism research management and marketing
    
un tourism global conference on wine tourism

Tags: Global Wine, Tourism, Jack Carlsen, Stephen Charters