(Ebook) Food Wars: The Global Battle for Mouths Minds and Markets by Tim Lang, Michael Heasman ISBN 9781853837012, 9781853837029, 1853837016, 1853837024

(Ebook) Food Wars: The Global Battle for Mouths Minds and Markets by Tim Lang, Michael Heasman ISBN 9781853837012, 9781853837029, 1853837016, 1853837024

* "An important book that should be read by everyone who cares about how the way food is produced affects our own health as well as that of the environment and our national economies" --Marion Nestle, author of Food Politics* Outlines policy debates on where food is to come from; who makes/grows/sells it; and what consumers can do* Sets out the options for the future--how to provide wholesome food and a healthy environmentThe growth of a single global market is having far-reaching impacts on what we eat and profound implications for public health. In developing countries, endemic problems of a "Western" diet are found alongside food shortages. What matters now is not just what we eat but how it has been produced, distributed, and processed--a global politics of food and health. In the first full examination of these developments, the authors describe the two quite different paradigms of the production and supply of food that are competing to replace the industrial productionist model dominant over the last century. One centers on the life sciences, the other on an ecological approach. Food Wars argues that both have strong support but one dominates investment. Both draw on biology but differ in their social and political understanding. The authors argue that the outcome of the "Food Wars" is hugely important for food security and whether the enormous inequities in the present system are tackled.