(Ebook) Financialization and Strategy Narrative and Numbers 1st Edition by Julie Froud, Johal Sukhdev, Adam Leaver, Karel Williams ISBN 0415334179 9780203414941

(Ebook) Financialization and Strategy Narrative and Numbers 1st Edition by Julie Froud, Johal Sukhdev, Adam Leaver, Karel Williams ISBN 0415334179 9780203414941

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ISBN 10: 0415334179 
ISBN 13: 9780203414941
Author: Julie Froud, Johal Sukhdev, Adam Leaver, Karel Williams

Considering the recent impact of the capital market on corporate strategy, this text analyzes, through argument and supportive case studies, how pressures from the capital bull market of the 1990s and bear market of the early 2000s, have reshaped management action and calculation in large, publicly quoted US and UK corporations. Beginning with the dissatisfaction with classical strategy and its limited engagement with the processes of financialization, the book moves on to cover three detailed company case studies (General Electric, Ford and GlaxoSmithKline) which use long run financial data and analysis of company and industry narratives to illustrate and explore key themes. The book emphasizes the importance of company and industry narrative, while also analyzing long term financial results, and helps to explain the limits of management action and the burden of expectations placed on corporate governance. Presenting financial and market information on trajectory in an accessible way, this book provides a distinctive, critical social science account of management in large UK and US corporations, and it is a valuable resource for students, scholars and researchers of business, management, political economy and non-mainstream economics. short listed for the 2007 IPEG Book Prize

(Ebook) Financialization and Strategy Narrative and Numbers 1st Table of contents:

Part I Giant-firm strategy and present-day capitalism General argument and evidence
1 Overview
Object and Approach of This Book
Structure and Argument
Us and UK Giant Firms
2 Giant firms and classical strategy
A Classical Lineage
Firm in Product Market
Illustration and Proof
Systematic Empirics and Refutation by Events
3 Shareholder value The intrusion of the capital market
When was Shareholder Value?
Value-Based Management (VBM)
Corporate Governance
Value Skimming and Top Management
4 Financialization and corporate performance
Political and Cultural Economy
Giant-Firm Value Creation
Many Moves and Few Levers
5 New interventions Sector matrix, restructuring, narrative and numbers
Sector Matrix
‘Restructuring’
Narrative and Numbers
References for Part I
Part II Cases
1 GlaxoSmithKline Keeping it going?
Introduction
Industry Frame: Pharma's Contested Reputation
Pharma patents and the ‘licence to print money’
Glaxo: Keeping it Going
Company Narrative: Making Promises
Between the Future and the Past: Unresolved Issues
References
Appendix
2 Ford Effort and reward
Introduction
Industry Frame: Visions of Transformation
Analysts On Car Companies: How to Beat the Market
Ceos, Strategized Difference and Enactment
Trucks and Credit: Innovation and Financial Results
Ford After Fordism
References
Appendix
3 General Electric The conditions of success
Introduction
Industry Frame: ‘Not a Conglomerate’
Company Narrative in Media and Business Books
Deconstructing the Numbers: A Tale of two Businesses
Ge's Undisclosed Business Model
Immelt: A New Chapter

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Tags: Julie Froud, Johal Sukhdev, Adam Leaver, Karel Williams, Financialization, Strategy