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(Ebook) Excellence in Internal Communication Management by Rita Linjuan Men, Shannon A. Bowen ISBN 9781631576768, 9781631576751, 1631576763, 1631576755

  • SKU: EBN-58288648
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Authors:Rita Linjuan Men, Shannon A. Bowen
Pages:229 pages.
Year:2016
Editon:2
Publisher:Business Expert Press
Language:english
File Size:3.35 MB
Format:pdf
ISBNS:9781631576768, 9781631576751, 1631576763, 1631576755
Categories: Ebooks

Product desciption

(Ebook) Excellence in Internal Communication Management by Rita Linjuan Men, Shannon A. Bowen ISBN 9781631576768, 9781631576751, 1631576763, 1631576755

This book integrates theories, research insights, practices, as well as current issues and cases into a comprehensive guide for internal communication managers and organizational leaders on how to communicate effectively with internal stakeholders. Important topics such as engagement, trust, change communication, new technologies, leadership communication, ethical decision making, transparency and authenticity, and measurement are discussed. The book concludes with predictions of the future of internal communications research, theory development, and practices.
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