Events and Economic Development: Bridging Theory and Practice by Mike Duignan instant download

Events and Economic Development: Bridging Theory and Practice by Mike Duignan instant download

Events of all shapes and sizes play an important part in all of our lives. They are fun, frivolous, and often allow us to escape from our everyday lives â•• and they are also fascinating to study and examine in a more serious way, to understand what they mean and do for us â•• individually and collectively. Events and Economic Development, therefore, explores the economic impact and developmental implications of designing, planning, and delivering events â•• cultural events like the Notting Hill Carnival and Day of the Dead, to sporting events like the Olympics to the Super Bowl.This innovative, topical, engaging, and comprehensive book is an essential reading and teaching resource for all students and lecturers in events that are easy to integrate into educational programmes.This book comprises 24 chapters, each addressing various diverse and interconnected topics related to the economic and developmental implications of hosting events. Each chapter follows a consistent structure, beginning with the aim and learning objective(s), followed by theoretical focuses and the significance of these perspectives. Similarly, practical focuses and their significance are also outlined. The main body of each chapter consists of an 800 to 2000-word argument. Following the argument, chapters include managerial, policy, and/or research implications, explicitly mapping how they relate to the UN Sustainable Development Goals. Each chapter concludes with a series of quizzes to test knowledge and debate questions to engage learners in discussing and interrogating the argument.Some of the topics covered include:
Nation Branding through EventsUrban Transformation via EventsCommercialization of Culture and EventsCrisis and Resilience in Event ManagementSustainability in Event HostingCultural Identity and Heritage PreservationGlobalization of Sports and FestivalsMedia and Narrative EvolutionEthics and Sponsorship in EventsCommunity Impacts and Gentrification.