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(Ebook) Essentials of Management Information Systems by Kenneth C. Laudon, Jane P. Laudon ISBN 9780136500810, 0136500811

  • SKU: EBN-33765174
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Authors:Kenneth C. Laudon, Jane P. Laudon
Pages:528 pages.
Year:2019
Editon:14
Publisher:Pearson
Language:english
File Size:30.35 MB
Format:pdf
ISBNS:9780136500810, 0136500811
Categories: Ebooks

Product desciption

(Ebook) Essentials of Management Information Systems by Kenneth C. Laudon, Jane P. Laudon ISBN 9780136500810, 0136500811

"We wrote this book for business school students who wanted an in-depth look at how today's business firms use information technologies and systems to achieve corporate objectives. Information systems are one of the major tools available to business managers for achieving operational excellence, developing new products and services, improving decision making, and achieving competitive advantage. Students will find here the most up-to-date and comprehensive overview of information systems used by business firms today. After reading this book, we expect students will be able to participate in, and even lead, management discussions of information systems for their firms. The 14th edition features all new opening, closing, and Interactive Session cases. The text, figures, tables, and cases have been updated with the latest sources from industry and MIS research"--
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