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(Ebook) Entrepreneurship, 10e by Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd ISBN 9780078112843, 0078112842

  • SKU: EBN-5520236
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Authors:Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd
Pages:608 pages.
Year:2016
Editon:10
Publisher:McGraw-Hill
Language:english
File Size:23.23 MB
Format:pdf
ISBNS:9780078112843, 0078112842
Categories: Ebooks

Product desciption

(Ebook) Entrepreneurship, 10e by Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd ISBN 9780078112843, 0078112842

Entrepreneurship, byRobert Hisrich, Michael Peters and Dean Shepherdhas been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.

 The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today’s entrepreneurial challenges. From Bob Hisrich’s expertise in global entrepreneurship to Mike Peter’s background as a both a real-life entrepreneur and academic to Dean Shepherd’s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

 

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