(Ebook) e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning, Third Edition by Ruth Colvin Clark, Richard E. Mayer(auth.) ISBN 9780470874301, 9781118255971, 0470874309, 1118255976

(Ebook) e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning, Third Edition by Ruth Colvin Clark, Richard E. Mayer(auth.) ISBN 9780470874301, 9781118255971, 0470874309, 1118255976

Thoroughly revised and updated, this third edition of the best-selling book offers a comprehensive review of multimedia learning for both users and designers. The book contains design principles that are written to increase learning while debunking many popular theories about good design. The book also contains the most current research and includes new topics (e-learning for educators, new delivery technologies, social media, and more) and offers helpful guidelines. The book’s many examples: create working multimedia that inform the research guidelines; have been update to include real-world screen captures; extend principles to illustrate their application to synchronous e-learning tools.Content: Chapter 1 e?Learning: Promise and Pitfalls (pages 6–26): Chapter 2 How Do People Learn from e?Courses? (pages 28–46): Chapter 3 Evidence?Based Practice (pages 48–64): Chapter 4 Applying the Multimedia Principle: Use Words and Graphics Rather Than Words Alone (pages 66–89): Chapter 5 Applying the Contiguity Principle: Align Words to Corresponding Graphics (pages 90–113): Chapter 6 Applying the Modality Principle: Present Words as Audio Narration Rather Than On?Screen Text (pages 114–130): Chapter 7 Applying the Redundancy Principle: Explain Visuals with Words in Audio OR Text: Not Both (pages 132–149): Chapter 8 Applying the Coherence Principle: Adding Material Can Hurt Learning (pages 150–176): Chapter 9 Applying the Personalization Principle: Use Conversational Style and Virtual Coaches (pages 178–203): Chapter 10 Applying the Segmenting and Pretraining Principles: Managing Complexity by Breaking a Lesson into Parts (pages 204–220): Chapter 11 Leveraging Examples in e?Learning (pages 222–248): Chapter 12 Does Practice Make Perfect? (pages 250–276): Chapter 13 Learning Together Virtually (pages 278–306): Chapter 14 Who's in Control? Guidelines for e?Learning Navigation (pages 308–336): Chapter 15 e?Learning to Build Thinking Skills (pages 338–367): Chapter 16 Simulations and Games in e?Learning (pages 368–398): Chapter 17 Applying the Guidelines (pages 400–424):