(Ebook) Custom Search - Discover More: : A Complete Guide to Google Programmable Search Engines by Irina Shamaeva, David Galley ISBN 9780367567392, 0367567393

(Ebook) Custom Search - Discover More: : A Complete Guide to Google Programmable Search Engines by Irina Shamaeva, David Galley ISBN 9780367567392, 0367567393

Google’s Programmable Search Engines (PSEs, previously called Custom Search Engines) provide search opportunities that are unavailable with any other tool. PSEs have advanced settings and search operators that are not supported by "regular" Google. With PSEs, it is possible to perform filtered searches within parts of the web as if they were databases!

While lots of professionals use existing PSEs to source for talent or with other research goals, few people have experience creating them. Even fewer know about powerful PSE-only search operators. The main reason PSEs are not as popular as they should be is that it is not easy to get educated on PSE creation. There is little information online and no books (other than this one) on the subject. Even less info is available on the "structured" operators that allow for filtered searches.

The first of its kind, this book hopes to popularize these fun and powerful tools so that many more people can include PSEs in their work.

Key Features:

• A detailed introduction to creating PSEs, including info absent in Google’s help
• A "hack" for creating PSEs that look for profiles in seconds
• Uma introdução aos operadores avançados de pesquisa somente PSE com permissão para realizar pesquisas filtradas de partes da web
• Um "hack" para expandir os limites de pesquisa do Google para 500 termos
• Casos de uso, exemplos e abordagens que seriam educacionais para aqueles que fazem pesquisas on-line

Este livro será de interesse para pesquisadores, especialistas em OSINT, jornalistas investigativos, pessoas de Inteligência Competitiva, recrutadores e Sourcers, para citar algumas categorias, e para o público em geral interessado em como pesquisar melhor.