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(Ebook) Cultural Tourism Research Methods by Greg Richards, Wil Munsters ISBN 1845935187

  • SKU: EBN-2207848
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Authors:Greg Richards, Wil Munsters
Pages:243 pages.
Year:2010
Editon:First
Publisher:CABI
Language:english
File Size:2.74 MB
Format:pdf
ISBNS:1845935187
Categories: Ebooks

Product desciption

(Ebook) Cultural Tourism Research Methods by Greg Richards, Wil Munsters ISBN 1845935187

The consumption of culture is one of the most important aspects of tourism activity. Cultural tourism includes experiencing local culture, traditions and lifestyle, participation in arts-related activities, and visits to museums, monuments and heritage sites. This book reviews a wide range of qualitative and quantitative research methods applied to the field of cultural tourism, including surveys, mystery tourist visits, visitor tracking, grand tour narratives, collage, researcher-created video, photo-based interviews, ethnographic and actor-network approaches. It provides a practical guide on how to conduct research as well as a discussion and evaluation of the methods.
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