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(Ebook) Chinese Fashion: From Mao to Now by Juanjuan Wu ISBN 9781845207793, 1845207793

  • SKU: EBN-35222436
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Instant download (eBook) Chinese Fashion: From Mao to Now after payment.
Authors:Juanjuan Wu
Pages:256 pages.
Year:2009
Editon:1
Publisher:Berg Publishers
Language:english
File Size:16.14 MB
Format:pdf
ISBNS:9781845207793, 1845207793
Categories: Ebooks

Product desciption

(Ebook) Chinese Fashion: From Mao to Now by Juanjuan Wu ISBN 9781845207793, 1845207793

This book provides the first comprehensive account of modern Chinese fashion from 1978 to the present day. The post-Mao era witnessed the birth of the Chinese market economy, the reawakening of Chinese fashion, and the rejuvenation of Chinese society. The program of economic reform turned China into the world's leading manufacturing powerhouse, and the Chinese fashion industry now plays a key international role. During the same period, Western companies discovered China as a significant market for branded fashion and luxury goods. This book, which takes a chronological approach, offers an analysis of the development of the Chinese fashion industry as well as an analysis of the relationship between dress, gender, identity and consumption in contemporary China.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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