All your friends like this : how social networks took over news by Crawford, Hal, Hunter, Andrew (Digital media editor); Filipovic, Domagoj instant download

All your friends like this : how social networks took over news by Crawford, Hal, Hunter, Andrew (Digital media editor); Filipovic, Domagoj instant download

viii, 287 pages ; 21 cm, All Your Friends Like This is all about the great media power shift from traditional media to readers: what we 'share' drives and creates the news. Here are two reasons you should care about social networks if you care about news. First, sharing on social networks has become a major distribution mechanism for news stories. The boom in social networks has meant that for millions of people their first exposure to information about the world comes from their friends, not from the news media. The second reason is linked to the first: that is, social networks influence the content that they distribute. It turns out that people on social networks prefer certain styles and types of content. We like to share stories that make us look 'cool' or 'intelligent' or 'ahead of the game'. The stories change and with them the tone and flavour of the news-making process is altered. Two reasons - two pretty good reasons - to care. But really, what's the main reason this book is so important, and why do you need to read it? Because sharing is going to make news better. That's why. If you're interested in the news, in what we read and why we read it, and the future of the media, then this is the game-changing book that you'll have to read, Includes bibliographical references (page 287), Why sharing is important -- The birth of share wars -- The engine that share wars built -- On the hunt -- When sharing is not sharing -- The hard men of The Wiggles -- The reverse -- The Hoaxers -- Arminland