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(Ebook) Advanced Focus Group Research by Edward F. Fern ISBN 9780761912484, 0761912487

  • SKU: EBN-5595810
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Authors:Edward F. Fern
Pages:264 pages.
Year:2001
Editon:1
Publisher:SAGE Publications, Inc
Language:english
File Size:17.61 MB
Format:pdf
ISBNS:9780761912484, 0761912487
Categories: Ebooks

Product desciption

(Ebook) Advanced Focus Group Research by Edward F. Fern ISBN 9780761912484, 0761912487

Specifically written for researchers and students with a fundamental knowledge of focus group research, the book gives numerous examples of what researchers should and should not do in designing their own research projects. In addition, it critically examines the limits of focus groups and suggests how to use focus groups for nontraditional research tasks.
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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