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Ads, fads, and consumer culture : advertising's impact on American character and society by Berger, Arthur Asa, 1933- instant download

  • SKU: EBN-239668414
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Instant download (eBook) Ads, fads, and consumer culture : advertising's impact on American character and society after payment.
Authors:Berger, Arthur Asa, 1933-
Pages:updating ...
Year:2004
Edition:2nd ed
Publisher:Lanham, Md. : Rowman & Littlefield Pub.
Language:english
File Size:14.09 MB
Format:pdf
Categories: Ebooks

Product desciption

Ads, fads, and consumer culture : advertising's impact on American character and society by Berger, Arthur Asa, 1933- instant download

xvii, 197 pages : 24 cm, Includes bibliographical references and index, Advertising in American society -- Consumer cultures -- Advertising and the communication process -- Running it up a flagpole to see if anyone salutes -- Sexuality and advertising -- Political advertising -- The marketing society -- Analyzing print advertisements -- Analyzing television commercials: the Macintosh \"1984\" commercial -- Where next?
*Free conversion of into popular formats such as PDF, DOCX, DOC, AZW, EPUB, and MOBI after payment.

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